Every August shortly after unveiling our Halloween collection in the stores and on the website, our corporate offices host the retail sales team in a 3-day conference to pump everyone up for the holiday season. District Sales Managers and Store Managers travel from all across the country to South Deerfield MA in order to learn everything they can about the new candles and accessories they'll be selling during the busiest time of the year. For this year's meeting, we added a different element: team building for charity. About 100 Yankee Candle employees from several different departments joined together in what they believed to be a standard team building activity. What they didn't know was that their teamwork would have a lasting impact on them and on families in the neighboring community.
Through the help of a company called TeamBonding, Yankee Candle partnered with Big Brothers Big Sisters of Franklin County in