Thursday, February 24, 2011

Yankee Candle's Eucalyptus Turns 25!

The year was 1986. Ronald Reagan was President of the United States, Madonna hit the charts with Papa Don’t Preach, IBM introduced the PC Convertible which was the first laptop, the world was rocked by the explosion of the Space Shuttle Challenger, I joined 7 million Americans who held Hands Across America, and the Yankee Candle Company introduced a new candle fragrance called Eucalyptus. Still in our infancy, Yankee Candle had two years prior moved from the mills of Holyoke MA to our newly constructed then state-of-the-art factory in the South Deerfield MA countryside. That spring we sent a note to the gift shops carrying our products that our newly introduced scent Eucalyptus was a “very stylish sea foam green” with very strong early sales! In the quarter century that has passed, the world has changed considerably - certainly my hair and clothes have changed a lot! - but our fans are still enamored with this true-to-life fragrance that awakens the senses. It’s always timeless, always in season, and always ready to give you a refreshing lift.

Happy 25th birthday to our good friend Eucalyptus!

Eucalyptus is now available at all Yankee Candle Company retail stores, on our website, and at gift and home stores nationwide.

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