Light A Yankee Candle For Good Luck In 2011

Burning a Bayberry candle
From tip to socket
Puts luck in the home and
Gold in the pocket.

This year for my office gifts, I passed out more than just a trinket. I really gave my friends and coworkers my wishes for good luck in the coming year. You see, tradition holds that if you are given a Bayberry candle as a gift from a friend, and you burn that candle on Christmas Eve or New Year's Eve you'll receive good luck, good health, and much wealth in the coming year.

Each year the chandlers in the candlemaking museum of our South Deerfield MA flagship store dip thousands of bayberry candles by hand, just the way it used to be done in colonial America. Our state-of-the-art manufacturing facility just down the road apiece uses our decades of candlemaking expertise to craft not only Bayberry tapers but also our best-selling Holiday Bayberry™ scented candle line. Those candles are our beacons of light, welcoming the new year with hope, anticipation, and glowing wishes for all!

Happy New Year!

Future Yankee Candle Chandlers

For her 7th birthday last year, my daughter knew just what kind of a party she wanted: Wax Works. Wax Works is the name of the hands-on DIY section of Yankee Candle flagship stores in South Deerfield MA and Williamsburg VA. At Wax Works, wannabee Yankee Candle chandlers of all ages can try their hands (literally) at making candles and other wax products. Ella and her friends gathered in the party room adjacent to the Wax Works section of the store. When the party started, each of them was able to craft their own custom-scented jar candle, dip their own hanging candles, and create their own wax hand mold! It's great because the party fun became the party favor that they could take home with them. The kids had a blast and their creations were so memorable. I'm sure we'll be booking birthday number 8 there this year!

Yankee Candle Serves Up a Slice of Americana

When I close my eyes and smell Yankee Candle's new Apple Pie fragrance, I am immediately brought to another place and time. It's Nana's kitchen and I'm about 8 years old. My Nana, who just turned a youthful 97-years-old made the very best apple pie that I have ever tasted. The crust was flaky and my favorite part was when the juices from the apples mixed with sugar and spices and oozed out of the corners and crevices. How our master candle makers and fragrancers captured Nana's pie, I will never know. The only thing that's sure is that lighting this candle will always make me feel warm and happy - just like being in Nana's kitchen!

Notes from a Factory Girl

Today I had an opportunity to live the dream of so many Yankee Candle fans - I toured our factory in South Deerfield MA. In my 17+ years working here, this was certainly not my first time through, but I think each time I have a new appreciation for the skill and craftsmanship of our candlemakers. On that first tour in February of 1993, I remember being struck by two things: the happy energy in the factory and the commitment to quality. Each and every person talked about giving our customers what they want: a high quality candle and true-to-life fragrances. In 2010, the same commitment to our customers is true and nothing will interfere with providing them with the quality and fragrance they know and love. From searching the world for the best waxes and wax blends, to finding the perfect wick for each candle fragrance and style, to testing new and innovative processes designed to maximize the fragrance experience, our team is committed to earning the slogan "America's Best Loved Candle".