The year was 2000 and it was the dawn of a new millennium – for the world and for Yankee Candle® fans. Our Master Fragrancer Bob Nelson was excited with a new idea. What if we could put our signature fragrance on a car freshener? In truth, we’d known so many fans who had already scented their cars with such inventive ideas like putting Tarts® wax potpourri in the ashtray (not a good idea in warm weather!) that we felt confident there would be a market. But putting our precious fragrances into something other than candles was certainly a new and intimidating concept. We launched Car Jar® air fresheners with five of our best-selling fragrances at the time and crossed our fingers wondering if the idea would catch on. Now ten years later I still get excited each time I see our iconic Car Jar® in someone’s car - in fact, my daughter and I often play a car game on long trips seeing who can spot the most! Happy 10th Anniversary to the Car Jar® - a Yankee Candle® classic! And, our gift to you is a "Buy One Get One FREE" sale on Car Jars® now through May 9th!
Showing posts with label car. Show all posts
Showing posts with label car. Show all posts
Thursday, April 15, 2010
A Decade of Scents on the Go!
The year was 2000 and it was the dawn of a new millennium – for the world and for Yankee Candle® fans. Our Master Fragrancer Bob Nelson was excited with a new idea. What if we could put our signature fragrance on a car freshener? In truth, we’d known so many fans who had already scented their cars with such inventive ideas like putting Tarts® wax potpourri in the ashtray (not a good idea in warm weather!) that we felt confident there would be a market. But putting our precious fragrances into something other than candles was certainly a new and intimidating concept. We launched Car Jar® air fresheners with five of our best-selling fragrances at the time and crossed our fingers wondering if the idea would catch on. Now ten years later I still get excited each time I see our iconic Car Jar® in someone’s car - in fact, my daughter and I often play a car game on long trips seeing who can spot the most! Happy 10th Anniversary to the Car Jar® - a Yankee Candle® classic! And, our gift to you is a "Buy One Get One FREE" sale on Car Jars® now through May 9th!
Thursday, March 11, 2010
Packing the E-Scentials!
Every night when I get home from work, my daughter and I work on our vacation plans. It gives us something to look forward to after a long New England winter. Of course, Ella thinks only of whether there’s a playground at the hotel, what toys she can bring, and will this be the trip that we hit one of the water parks? My job is to handle all of the necessities. I need to make sure we take enough money, pack the right clothes, and remember to bring all of our e-scentials. That’s right e-scentials; scented products that are essential to making our vacation fabulous! I pack Car Jars® air fresheners whenever I rent a car. On-The-Go™ travel spray is perfect for overcoming the stale odor of a hotel room because I can even bring it on a plane. Yankee Candle fragranced anti-bac hand sanitizer is a must for fighting travel germs - my favorite is Sun and Sand™ because it smells like I'm on vacation! And, of course, Yankee Candle lip balm because traveling can be so drying and the fragrances are so yummy (Buttercream® - mmmm)! If I have enough room, I’ve even been known to stow away a candle or two just in case I run into an old friend or need a token gift for someone who provides exceptional service. It’s the little e-scentials that make life a little more fun!
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